Scientific book chapter Dr. Fondevila et altri on digital reputation
“El factor reputacional y los medios sociales: propuestas métricas comparadas” is the scientific book chapter by Dr. Joan Francesc Fondevila Gascón, Dr. Pedro Mir, Dr. Josep Rom, Dr. Eva Santana and Dr. Jordi Botey in the book Redes sociales y lo 2.0 y 3.0. (Juan Enrique Gonzálvez andi Mónica Valderrama, coordinators), published in Madrid by CUICIID (pages 699-714).
In the chapter the authors describe and compare various options to analyze the digital metric reputation in social media. The study is a research result of the Research Group on Broadband and Digital Journalism and the Research Group on Innovative Monetization Systems of Digital Journalism, Marketing and Tourism, by the CECABLE, Universitat Pompeu Fabra, Mediterrani University School (University of Girona) and Blanquerna-Universitat Ramon Llull. The principal investigator of both groups is Dr. Joan Francesc Fondevila Gascón.
